Saturday, 28 September 2013

Gizem homework.

Stages of Production
PRE-PRODUCTION
This is the stage in which all the planning for the project takes place. During pre-production, the production is broken down into individual scenes and all the locations, props, cast members, costumes, special effects and visual effects are identified. The script, if not already complete, is written at this stage.
This is the stage at which all the filming is carried out. All scenes planned out in pre-production are filmed at the relevant locations. Each scene is filmed as many times as the director deems fit, to ensure the best quality scenes will be used to construct the film. This is where the strength of the pre-production work is put to the test. Great care must be taken to make sure that all the filming is done correctly and all necessary shots are taken, as it is sometimes difficult or impossible to go back and repeat certain events if the filming is incomplete when it comes to the post-production stage.
POST-PRODUCTION
This is the stage in which the film is assembled by the editor. The first job of the film editor is to build a rough cut taken from sequences (or scenes) based on individual "takes" (shots). The purpose of the rough cut is to select and order the best shots. The next step is, to create a fine cut by getting all the shots to flow smoothly in a seamless story. Trimming – this is the  process of shortening scenes by a few minutes, seconds, or even frames – this is done during this phase. Also, the editing of footage, all music, graphics, menus etc are added in this stage. After the fine cut has been screened and approved by the director and producer, the picture is "locked," meaning no further changes are made.
How do films get from the edit houses to the audience?
-They can appear on theatres.- Television and radio.
- Print, newspapers etc.
Exhibition
How do audiences get to see the film?
Theatre: Most theaters use buyers to represent them in negotiating with the distribution companies. Large chains such as United artists employ buyers while small chains and independent theaters contract with a buyer. The buyers often will accept a movie that the theater is not very interested in to make sure they get a film they really want. Distributors try to balance the movies they release to theaters in the same local area to make sure all of the theaters will continue to work with them. Sometimes a theater will get an exclusive or special engagement to premiere a movie in its area. Once a buyer is interested in a movie, the lease terms are discussed
Television and radio:  the film often gets advertised on different channels which spreads the promotion all over the world being watched by different people therefore this is how people find out about new movies etc. 
Merchandising: A well-designed visual merchandising strategy is one of the best ways to optimize your eCommerce site and ensure sales growth for your online business.  Eg. If you walked into a shop that had dull displays, no promotions and unappealing product arrangements, unfortunately, you’d probably turn around and walk out again without any interest. Whilst eCommerce sites don’t have a physical space for the customer to step inside, they still need to work hard to draw the user in and prevent them from leaving. Successful visual merchandising provides eye-catching displays and engaging promotions, helping to attract – and hold – the customer’s attention. A good visual merchandising strategy will improve conversion rates, optimize sales and increase revenue.

Print and newspaper advertising: Helps corporations towards promotion of their goods and services and are generally for larger budget clients. By advertising on a newspaper, more audiences will be gained because the e.g. the movie will be promoted to a wide range of community and people from different age groups.








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